At Refinery29, we're always looking to push the conversation forward in a way that's both meaningful and FUN for our audience. Enter AltMoji, Refinery29's second app and first emoji keyboard for iOS and Android.
By no means should the options for Emoji women end at hair flipper, dancer, and princess. In our world, women are also represented as strong and independent minded, in positions of power, and unique in their beauty and style. AltMoji allows our audience to literally start new conversations.
There's no reason why you shouldn't talk about your gyno appointment with your friends or loved ones and there's definitely no reason for you to not be equipped with a beautifully illustrated speculum to get the convo started! AltMoji, y'all, for when regular emojis don't cut it.
Michael Ciancio, Creative Direction; Meg Lazaros, Art Direction; Isabel Castillo Guijarro, Anna Sudit & Mallory Heller, Illustration; Dan Maffei, Digital Producer; Benish Shah, Marketing; Aziz Hasan, Product.